Dallas, July 19, 2012 - UniFocus is pleased to announce that Bria Communities, a family of three seniors’ communities located in British Columbia, Canada, recently selected the company’s GUESTScope™ satisfaction survey solution to gain quarterly feedback from its residents.
“Making sure our residents are satisfied is our number one goal. I used the GUESTScope solution in my previous position with a hotel chain and knew it would be an excellent fit for what we are doing at Bria Communities,” said Craig Rumsby, General Manager of The Waterford, part of the Bria Communities family. “UniFocus gives us the ability to track and measure the key drivers of our business while presenting those results in an operations focused way, allowing our managers to respond to them effectively.”
Bria Communities is using a hybrid version of the survey solution, including both electronic and paper card surveys, to keep in touch with the satisfaction and needs of its residents. The paper card system is used for independent residents, while emailed electronic surveys are sent to those responsible for critical care residents.
“Bria Communities and UniFocus saw an opportunity to work together to test the uncharted waters of using a survey feedback solution in seniors’ housing,” said Rumsby. “We hope to lead by example and emphasize listening to our residents to make sure their concerns are understood and dealt with quickly.”
The survey technology uses customized questions designed to identify what is most important to Bria’s residents and determine key opportunities for improvement.
“We are proud to have been selected as the resident survey solutions partner for Bria Communities,” said Mark Heymann, President and CEO of UniFocus. “This is an exciting opportunity, and we look forward to continuing to offer our services to this industry.
GUESTScope is the perfect feedback system for a senior living property, with its adaptability and the ease of use for those taking the surveys as well as those using the information gained.”
About Bria Communities
Bria Communities® is a family of seniors’ residences owned and operated by Century Group, a real estate development, ownership and property management company based in British Columbia. Century Group owns and operates three properties under the Bria name: Magnolia Gardens in Langley, Sunridge Gardens in Murrayville, and The Waterford in Tsawwassen.
For more than fifty years, Century Group has built places that define neighbourhoods; places with walkable streets where people live, work and shop, and places connected to natural landscapes. These places, when built at a human scale, with an aim of reducing energy use, create more sustainable communities with durable value and lasting beauty.
Seniors’ communities, built as integrated parts of residential developments and located near local businesses and amenities, is how Century Group expresses its development, operating and community-building principles. Bria Communities is an essential element in creating liveable neighbourhoods that considers people at every stage of their lives.