What Drives Meeting Planners Loyalty to Independents?

How Independent hoteliers can better develop loyalty among meeting planners; In the final installment of a series  UniFocus research focuses on independent hotels for HOTELS Magazine.

Overall, combined key opportunities relative to the meeting planners who recently hosted events at an independent property include the following areas, which if performance growth could be obtained could result in an increase in meeting planner satisfaction and loyalty:

How to Sway Luxury Event Meeting Planners

Focus on Luxury Hoteliers; in a four-part series about helping hoteliers understand which features and services offered at their properties most impact a meeting planner’s intent to return, in part 3, Unifocus research exclusive to HOTELS Magazine focuses on the luxury segment. 

According to the performance solutions provider, identifying luxury properties’ strengths relative to the market segments they are attracting offers the ability and potential to impact marketing and sales strategies for growth, while fine-tuning operational delivery.

Upscale Hotels -What Drives Meetings and Intent to Recommend?

HOTELS Magazine on Tuesday presents Part 2 in series on meetings business research conducted by UniFocus to help upscale hoteliers understand which features a

What Drives a Meeting Planner's Intent to Return?

HOTELS magazine features the first of a series of research reports from performance solutions provider UniFocus aimed at helping hoteliers understand which features and services at their properties impact a meeting planner’s selection process, three opportunities emerged.

MEETINGScope Dashboard Reporting Training

The new MEETINGScope reporting dashboard provides you with a complete understanding of your planners’ experience and enables you to see “at a glance” what matters most, in relation to your performance.